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Altimate MerchandiseSM and altimatemerchandise.com – Notice of Privacy ("Notice”)
Updated and Effective October 31, 2013.
This Notice sets forth how Altimate MerchandiseSM and altimatemerchandise.com utilize and protect information collected from you by Altimate MerchandiseSM and altimatemerchandise.com. In general, this Notice sets forth: (i) What kind of personal information is collected; (ii) How your information is used; (iii) What options you have about how / whether your data is collected and used; (iv) Your access to your data; and (v) Security.
Please direct any questions about this Notice of Privacy to our Customer Service department:
By mail:
5 Edgemere Ter Washington NJ 07882 USA
By Phone:
908-652-7042
By E-mail:
CustomerService@altimatemerchandise.com
Altimate MerchandiseSM and altimatemerchandise.com is committed to ensuring protection of your privacy. Any information you provide when using Altimate MerchandiseSM and altimatemerchandise.com is only used in accordance with the Notice of Privacy. From time to time Altimate MerchandiseSM and altimatemerchandise.com may change this Notice of Privacy by updating this page. Therefore, it is recommended that you review this page periodically to make sure you are apprised of any changes. This policy is effective as of the Updated and Effective date indicated on the top of this page.
(i) What kind of personal information is collected
The following personal information may be collected:
a. Information you provide:
o Name
o Address (billing and shipping)
o E-mail
o Telephone number(s)
o Credit card number(s) and Credit card information
o Birth date
o Login
o Password
b. Information from use of our altimatemerchandise.com web site:
o altimatemerchandise.com may use the information gathered from cookies and web beacons, such as an IP address
c. Transactional information:
o information associated with doing business at Altimate MerchandiseSM and altimatemerchandise.com
o Items purchased
o Date and time of your transaction
o Shopping Cart items
d. Third party information:
o Third party carrier updated shipping information
(ii) How your information is used
We may use the collected personal information for processing transactions, providing products you requested, to improve our online web site, for marketing or promotional purposes, and to understand your needs and provide you with an enhanced service. Below are some particular reasons why we collect personal information:
1. Internal record keeping
2. To improve products and services
3. For promotional emails making you aware of new products, special offers or other information which we think you may be interested in
4. From time to time, we may also use your information to contact you for market research purposes
5. From time to time, we may provide your information to our third party partners for marketing or promotional purposes
6. We will never sell your information
(iii) What options you have about how / whether your data is collected and used
At any time you may opt out of any future contacts from us.
You can do the following at any time by contacting us via email, mail or phone:
 Request to see what data we have about you, if any
 Change/correct any data we have about you
 Have us delete any data we have about you
 Notify us as to any concern you have about our use of your data
How we use cookies
A cookie is a small file which asks permission to be placed on your computer's hard drive. Upon your agreement, the file is added and the cookie helps analyze web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. By gathering and remembering information about your preferences, the web application can tailor its operations to your needs, likes and dislikes.
To identify which pages are being used we use traffic log cookies. This helps us improve our website in order to tailor it to customer needs through analysis about web page traffic data. This information is only used for statistical analysis purposes and then the data is removed from the system. A cookie does not give us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but usually you can adjust your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
(iv) Your access to your data
If you are a registered user of altimatemerchandise.com, you can update your information in My Account or Login.
You may request details of personal information which we hold about you under the Data Protection Act. A small fee will be payable. If you would like a copy of the information held on you please contact us as set forth below:
By mail: 5 Edgemere Ter, Washington NJ 07882
By Phone: 908-652-7042
By E-mail: CustomerService@altimatemerchandise.com
If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.
(v) Security
We take precautions and are committed to ensuring that your information is securely protected. When you submit sensitive information via the website, your information is protected both online and offline. We have put in place suitable
physical, electronic and managerial procedures to safeguard and secure the information we collect online in order to prevent unauthorized access or disclosure.
Where sensitive information (such as credit card data) is collected by us, the information is encrypted and transmitted in a secure way. This can be verified by you by looking for a closed lock icon at the bottom of your web browser, or looking for "https" at the beginning of the address of the web page.
We also protect your information offline. While encryption is used by us to protect sensitive information transmitted online, offline we protect your information by only allowing employees who need the information to perform a specific job (for example, billing or customer service) to access your personal information. Computers/servers in which we store personal information are kept in a secure environment.
We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.
Links to other websites
The website may contain links to enable you to visit other websites. Once you click on one of these links you leave our website. You should note that we do not have any control over the other website and, thus we cannot be responsible for the protection and privacy of any information which you provide while visiting such sites and such sites are not governed by this Notice.
Orders We request information from you on our order form. To buy from us, you must provide contact information (i.e. name and shipping address) and financial information (i.e. credit card number, expiration date). This information is used for billing purposes and to fill your orders. If we have trouble processing an order, we'll use this information to contact you.
If you feel that we are not abiding by this Notice, you should contact us immediately via telephone at 908-652-7042 or via email CustomerService@altimatemerchandise.com.